Free and Fast: Online Customer Expectations Continue To Evolve

Since Amazon unveiled its Prime membership in 2005, unlimited two day shipping for free was a huge differentiator and set Amazon apart from other online retailers. As other retailers raced to catchup, Amazon continued to raise the bar announcing free one-day shipping in 2019.

Although some competitors have once again begun matching Amazon's fulfillment efforts, smaller merchants are struggling to keep up with the costs and delivery pressure.

One key solution for managing costs is for small and midsize retailers to band together to leverage their combined shipping volumes to achieve comparable shipping costs and service levels. The use of technology can help meet customer’s ever changing expectations. Tools that permit real-time shipping rate comparisons as well as ship-from-store and ship-from-warehouse technology can short the delivery cycle and reduce costs.

Let us introduce you to solutions that can better position you to meet current consumer demand regarding the speed and cost of shipping. Our solutions are often free.

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